We all have our own habits, our favourite restaurants, our trusted shopkeepers, our family doctor, our plumber, our hairdresser, … but, whether we are in our region or travelling, we are sometimes looking for a new professional or a new place to go out.In this case, we don’t choose at random: word of mouth, our…
The rating is an important feature of e-commerce. It gives an idea of the service and quality of the products offered by the seller. A good ranking in search results can help you reach potential customers who would not have come to your e-commerce site if you had not had the privilege of being on…
Google is arguably the most widely used search engine in the world. It has a significant influence on how people find and use information, applications, products and services on the Internet. As a marketer, you may have heard of Google’s PageRank. This system allows it to rank and indicate the most relevant websites for a…